New A new instrument for go-to-market

On message, everywhere.in every inbox.on every post.in every proposal.in every meeting.everywhere.

Pitchpipe makes every touch point you already use tell one impactful sales story, tailored to every buyer. Change it once. It changes everywhere.

Built on a go-to-market method proven with 100+ B2B companies. Works with the tools you already have.

Change it once●It changes everywhere●One note●Every voice●From pitch to pipeline●On message, everywhere● Change it once●It changes everywhere●One note●Every voice●From pitch to pipeline●On message, everywhere●
The CRM gave you records. The sequencer gave you volume. AI gave you words. Pitchpipe gives you one voice.
One message. All your tools. Zero drift.

The idea

Blow it once. Your whole stack sings on pitch.

Set your pitch once. Pitchpipe pipes it through every asset and every tool, to every customer and prospect, in tune.

Try it Change it once. It changes everywhere.
Your story Get paid in days, not months. Never chase an invoice again. Cash flow you can finally predict.
Email✓ updatedTo Priya Shah, CFO, Northwind FreightGet paid in days, not months.Opens on her three depots and how each one invoices.
LinkedIn post✓ updatedPosted by your CEOGet paid in days, not months.A story from a finance team just like your buyers.
Website✓ updatedacmepay.example · homepageGet paid in days, not months.Headline, proof and call to action, all aligned.
Ad✓ updatedSponsored · CFOs at logistics companiesGet paid in days, not months.Same promise, sized for the feed.
Proposal✓ updatedProposal for Northwind FreightGet paid in days, not months.Opening page and business case, rewritten.
Meeting brief✓ updatedTomorrow 10:00 · lead withGet paid in days, not months.So every rep tells the new story from day one.
Email✓ updatedTo Priya Shah, CFO, Northwind FreightNever chase an invoice again.Opens on her three depots and how each one invoices.
LinkedIn post✓ updatedPosted by your CEONever chase an invoice again.A story from a finance team just like your buyers.
Website✓ updatedacmepay.example · homepageNever chase an invoice again.Headline, proof and call to action, all aligned.
Ad✓ updatedSponsored · CFOs at logistics companiesNever chase an invoice again.Same promise, sized for the feed.
Proposal✓ updatedProposal for Northwind FreightNever chase an invoice again.Opening page and business case, rewritten.
Meeting brief✓ updatedTomorrow 10:00 · lead withNever chase an invoice again.So every rep tells the new story from day one.
Email✓ updatedTo Priya Shah, CFO, Northwind FreightCash flow you can finally predict.Opens on her three depots and how each one invoices.
LinkedIn post✓ updatedPosted by your CEOCash flow you can finally predict.A story from a finance team just like your buyers.
Website✓ updatedacmepay.example · homepageCash flow you can finally predict.Headline, proof and call to action, all aligned.
Ad✓ updatedSponsored · CFOs at logistics companiesCash flow you can finally predict.Same promise, sized for the feed.
Proposal✓ updatedProposal for Northwind FreightCash flow you can finally predict.Opening page and business case, rewritten.
Meeting brief✓ updatedTomorrow 10:00 · lead withCash flow you can finally predict.So every rep tells the new story from day one.

Fictional example: Acme Pay. Every touch point updates, still written for each buyer.

Hear the difference

Off key, or in tune.

Turn your sound on: each button plays its chord.

To: Dan Reyes, VP Marketing, Northwind Freight Subject: Quick question, {{first_name}} Subject: Three depots, one message

Hi {{first_name}},

I hope this email finds you well. I'm reaching out because {{company}} could benefit from our AI-powered platform that helps teams boost productivity and drive growth.

Do you have 15 minutes next week for a quick call?

Best,

Dan,

Northwind opened three depots this year, and each region now hears a slightly different Northwind. That's usually where pipeline starts to leak.

We helped a freight network your size put one message behind every regional campaign, without adding headcount.

I made you a two-page note on how it would look for your three regions: go.example.com/dan

Could be from anyoneOnly his first name changes.
Says nothing about youNo reason to believe, no reason to reply.
Asks before it givesDeleted in three seconds.
Speaks to his worldHis company, his moment, his problem.
Sounds unmistakably like youYour story, your proof, your voice.
Gives before it asksA note made for him alone. Hard to ignore.

Illustrative example. Names are fictional.

The problem

Your best story dies in a slide deck.

≠

Every tool writes its own version of you

Lemlist sequences, HubSpot emails, LinkedIn posts, the website, the sales deck. Each written by someone else, somewhere else.

The message drifts

Your positioning gets paraphrased until prospects hear a different company in every channel.

Hi {{first_name}},

"Personal" became a first name

Swapping in a name is not a conversation. Buyers can tell, and so can their spam filters.

What you've tried tunes one instrument, never the orchestra.

Generic AI writersFluent, but they don't know your positioning.
Brand voice in one toolTunes that tool. The rest plays its own tune.
AgenciesOn message, never one buyer at a time.

How it works

Three moves to sound like one company.

1Craft your storyShape a sharp positioning, or sharpen yours. It becomes the note everything tunes to.
2Choose who to winPick your dream accounts. Pitchpipe finds the people who decide there and ranks them for you.
3Take it to every buyerYour story reaches every customer and prospect, one person at a time, through all your tools.

Our goal for every founder

From pitch to pipeline in 21 days.

<3h Your first message A first on-message email, your market pre-scored, your stack connected.
<1 day Your sales machine, running Prospects found, content written, campaigns ready to go.
<7 days Your first replies Buyers answering messages written for them.
<21 days Your first meetings Briefed and ready to convert, before every call.

Proof

100+ B2B companies
Created by Etienne Viellard Global go-to-market innovator 100+ B2B scale-ups on three continents, helped to sharpen their story, define their category, raise and scale worldwide. Pitchpipe is that playbook, turned into software.
Three continentsSeed to scaleCategory design
Why Pitchpipe

Plays through the stack you already use.

Keep the tools you love. Pitchpipe makes them sing together.

HubSpot Lemlist Gmail Webflow LinkedIn Clay ZoomInfo Fathom Slack Salesforce · soon

FAQ

Questions, answered.

Can't find your answer? Write to etienne@tyos.vc. A human replies.

No. Keep them. Pitchpipe makes them say the right thing to the right person, and your deals and sending stay exactly where they are.

Yes. Pitchpipe guides you step by step to a sharp positioning and message. You leave with a story your whole team can tell.

Truly one-to-one. Each email, message and page speaks to one person, their company and their moment, in your voice.

No. You see and approve what goes out, and Pitchpipe never deletes anything in your tools.

Plans start at $490 a month per company, not per seat. Early-access teams lock in founding pricing for 12 months.

B2B founders, marketers and sales teams who want every prospect to hear one clear, compelling story.

Be the company that sounds like one.

Opening to a small group of B2B teams.

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